SEO Logbook resources
SEO Logbook Blog
Practical guides on technical SEO, SEO tools, AI search, SEO workflows, and reporting for agencies and SEO teams.
Latest
Latest posts
Tools Guide
Best SEO Project Management Tools for Agencies and Teams
Best SEO Project Management Tools for Agencies and Teams
Compare Asana, ClickUp, Jira, monday.com, Notion, Trello, Airtable, and SEO Logbook for planning, assigning, verifying, and reporting SEO work.
Tools Guide
Best SEO Tools for Agencies and Teams
Best SEO Tools for Agencies and Teams
Build a practical SEO tool stack for research, crawling, execution, monitoring, reporting, collaboration, and AI visibility without paying for overlapping software.
How-to Guide
How to Build a Real SEO Workflow for Teams and Agencies
How to Build a Real SEO Workflow for Teams and Agencies
A practical SEO workflow for solo specialists, agencies, in-house teams, developer-heavy organizations, migrations, and AI visibility work.
How-to Guide
How to Compare Screaming Frog Crawls and Track SEO Changes
How to Compare Screaming Frog Crawls and Track SEO Changes
Compare Screaming Frog crawls in the app, Excel, Google Sheets, or Python to find meaningful changes in URLs, status codes, titles, canonicals, headings, schema, and indexability.
How-to Guide
How to Monitor SEO Changes on Important Pages
How to Monitor SEO Changes on Important Pages
Compare manual checks, scheduled crawls, scripts, and URL monitoring for titles, canonicals, schema, indexability, redirects, headings, and other SEO-critical page changes.
How-to Guide
How to Track AI Visibility for SEO
How to Track AI Visibility for SEO
Build a practical system for tracking brand mentions, citations, competitors, answer accuracy, prompt groups, source URLs, and AI-related SEO work across ChatGPT, Google AI Overviews, Gemini, Perplexity, and Copilot.
How-to Guide
How to Track SEO Work Across Pages, Projects, and Clients
How to Track SEO Work Across Pages, Projects, and Clients
A practical system for tracking SEO tasks, affected URLs, owners, implementation checks, performance, and AI visibility across agencies and in-house teams.
Template
SEO Tracking Spreadsheet Template for Teams and Agencies
SEO Tracking Spreadsheet Template for Teams and Agencies
Download a practical Excel template for tracking SEO changes, URLs, tasks, monitoring reviews, search performance, AI visibility, and monthly work across projects.